1 Trillion Yen in 2006
That is for the mobile content market in Japan alone in 2006.
Here’s part of the source:
According to a recent report released by the Mobile Content Forum (MCF), Japan’s largest independent mobile industry trade organization, Japan’s mobile content marketplace in 2006 was worth some 928.5 billion yen, an increase of 129% over the previous year. Broken down by category, the mobile content market (i.e., transactions for fee-based content) comprised 366.1 billion, marking an increase of 116% over 2005. Mobile commerce (including hard goods, services, and transactions) made up 562.4 billion yen, an increase of 138% over the previous year, marking definite growth in the mobile market overall, and confirming a growth trend that is expected to break the trillion yen mark in 2007.
As of the end of June, 2007, the number of mobile phone subscriptions in Japan was 98.06 million, of which 85.65 million were Internet-enabled mobile phones. Of these 85.65 million, some 74.69 million were next-generation mobile phones contracts (source: Telecommunications Carriers Association) of which 28% were signed up for flat-rate data packages (source: MCF White Paper 2007).
As indicated by these figures, the Japanese market offers an environment in which users can easily access a wide variety of mobile Internet services, a factor which is contributing greatly to help drive the expansion of the mobile content business as a whole.
You can read the rest at D2 Communications.


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August 28th, 2007 at 6:04 pm
yep.. 8-)
http://wirelesswatch.jp/2007/08/18/japan-mobile-content-market-nears-1-tln-yen/