Penck: What?

Shibuya station is a nice canevas for big bold advertising. Just before it was replaced with the promo for “The Aviator”, three big posters au’s Penck were up there. No real surprise there, since it is supposed to be the hippest phone nowadays. But what is kinda puzzling is the catch copy they chose to promote their new cool shiny phone.
“What?”
Yes. Exactly…



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